Projects & Clients
I have experience in the media, financial services, telecommunications, pharmaceutical, healthcare, and consumer products verticals. I have managed client engagements, developed digital strategies,worked with business sponsors, technology teams both internal and clients/partners, collaborated on content strategy, requirements, and formulated business logic. Some of these projects are end to end engagements from digital strategy through build phase while others encompass strategy, user experience and visual design with a continued technology relationship with clients, supporting their internal teams with architect level resources.
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GE Capital
Digital strategy, UX, Visual Design, thought leadership content strategy and technical strategy and build. Global strategy for EU sites, template UX and visual design -
GE Capital
Digital strategy, complete redesign of UX and Visual Design, enhanced lead generation, technical strategy and build -
SEI
Digital strategy, complete design of UX and Visual for Goals Based Investing site -
Dow JonesDigital and content strategy, UX, and Visual Design concepting for news product division to integrate new user bases -
Next Issue MediaDigital and content strategy, UX, and Visual Design concepting for new media product for tablets 
Penton Media
Strategic planning to transform business model, UX/visual design/technical architecture. Integration of digital sales and advertising process.
Mass General300 sites into 1 portal: content strategy, UX, visual design, technical arch. Integrated hospital processes into site content strategy
McKinsey QuarterlyStrategic planning to transform business from print to digital (YES for McKinsey!) Visual redesign, CMS, and partner program integration
Nestle Waters
Strategic planning, communications planning, UX/visual design, tech architecture, legacy system integration for B2B and B2C sites.
EW.comImplement UGC content process, content strategy, visual and interaction design, implementation of Vignette CMS
Philips LightingCoordinate multiple business units for hardware/software development and integration, website integrated with Home Depot kiosk
Sanofi Aventis
Physicians Portal requirements, research, design, optimizing med/legal review
U. S. Trust
Sales presentation application; UX and visual design, compliance review process, all tech development, upgrades after launch
CablevisionConsumer site - visual and interacion design, all tech development on J2EE Oracle platform with integrated ITV
Avaya Portal
1 Year re-design/re-architecture of business portal, integration with sales process and product dtabase
Bristol-Myers Squibb
Multiple product site design and builds, Physician's Portal toolkit system, improving med/legal review
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